![]() ![]() Unlike Instagram and Facebook, LinkedIn is a professional social network used by recruiters, salespeople, and business people, which they use for work. Note that the top times listed are recorded in US Central time, so the high early morning engagement also reflects the pattern of Facebook’s global audience. In addition, travel and hospitality brands also chose to post in the early hours of the day. HubSpot’s research found that food, beverage, and agriculture brands have more success posting early morning. Limit posting on Saturdays, as you won’t get much engagement on this day of the week. Best time to post on Facebookįacebook users are always scrolling their feeds, but weekday early mornings and mid-mornings show the most consistent engagement. If your target audience consists of B2B executives or brands, you might get better results posting at lunchtime or during office hours while they’re exploring different solutions. However, make sure to analyze your customer profile before you schedule posts to go out early. ![]() Posting before midday gives you a better chance of popping up on people’s Instagram feeds when they first open the app. and 1 p.m., while weekends and evenings also show improved opportunities for engagement. Instagram’s best posting times are linked to follower engagement being highest at midday during the weekdays. Overall, the best times post on Instagram are given below: But it’s OK if you post a little later these four days. should be your posting time from Tuesday to Friday. If you’re marketing or selling on Instagram, the best time to post is weekday mornings. Using this data, you can better plan which times work best for your audience based on their location. You can use social media analytics tools to find data about where your customers are located. However, if your target audience is in London, you want to post within the GMT zone. ![]() Where are your customers located? If you’re targeting the United States and Canada, you want to hit the Eastern (ET) time zone, as it’s the zone with the highest number of people, thanks to cities like New York and Toronto. Aim to send no more than four of the same message in a single day, and schedule the posts for different times to reach as many countries as possible. Ideally, you want to reach the majority of time zones without overdoing it. Some influencers and brands send out the same message at different times to hit all time zones. The more popular your brand, the more time zones you’ll likely need to take into account. Create a posting schedule based on different time zones ![]()
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